21 Jul 2026 | Business Behind the Scenes, Business Start-Up and Entrepreneurship, Offer Craft and Product Development, Podcast
Today on the Heart-Centred Business Podcast, I’m doing something a little different—and a whole lot of fun! I want to take you on a journey through the last 15 years of my entrepreneurial life, sharing all the business ideas I nearly started, but didn’t… and most... 
10 Mar 2026 | Client Attraction: Convert - Make Sales, Messaging, Niche and Copy, Offer Craft and Product Development, Podcast
Today, we’re talking about something I see come up ALL the time for heart-centred business owners: your offers. More specifically, how to make your offers way more effective at attracting and converting the RIGHT clients—without making your sales pages a million miles... 
6 Mar 2026 | Business Start-Up and Entrepreneurship, Messaging, Niche and Copy, Offer Craft and Product Development, Podcast
Ever felt like your business just can’t be niched? Maybe you’ve been around for a while and your offers now sprawl across all sorts of topics, or maybe you’re just getting started but the thought of putting yourself in a box makes you want to run? I call this the... 
10 Feb 2025 | Client Attraction: Invite - Lead Generation, Lead Magnets, Opt-ins, Webinars and Challenges, Offer Craft and Product Development, Podcast
Have you noticed how extreme business, marketing and strategy advice can be on the internet at times? I remember when I first started my business, there seemed to be these extremes of people telling you that you ALWAYS need to do a certain strategy or you can NEVER do... 
19 Aug 2024 | Business Start-Up and Entrepreneurship, Client Attraction: Convert - Make Sales, Offer Craft and Product Development, Podcast
Have you got a juicy idea for a new offer that you want to get out to market as quickly as possible? Well in this episode, I’m going to encourage you to hold your horses for just a moment until you can validate your new offer… How would it feel if you... 
20 Nov 2023 | Business Start-Up and Entrepreneurship, Messaging, Niche and Copy, Offer Craft and Product Development, Podcast
In today’s episode, I’m going to teach you how to write better offers! I guarantee you that this week’s episode will be shorter than last week’s episode, but it will be just as practical, powerful, and valuable… we will just get through...
