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Episode 522: How to create an effective content ecosystem

Episode 522: How to create an effective content ecosystem

16 Mar 2026 | Client Attraction: Reach - Audience Growth, Content Marketing and SEO: Blog, Podcast, Video, Messaging, Niche and Copy, Podcast

Welcome back to our regular programming here on the Heart-Centred Business Podcast! We just finished the 12 Days of #Tashmas, and I hope those episodes sparked some insights or inspiration for you! I know a bunch of you are still catching up (it was a lot, right?)—but...
Episode 521: #Tashmas Day 12: Your messaging doesn’t need an overhaul

Episode 521: #Tashmas Day 12: Your messaging doesn’t need an overhaul

12 Mar 2026 | Client Attraction: Reach - Audience Growth, Messaging, Niche and Copy, Mindset, Energy and Personal Development, Podcast

This episode of the Heart-Centred Business Podcast is a bit of a curveball: I’m here to tell you not to overhaul your messaging. In a world where everyone’s shouting that you need to reinvent, revolutionise, or completely scrap your messaging, I’m offering something...
Episode 519: #Tashmas Day 10: Your offers need to be more specific

Episode 519: #Tashmas Day 10: Your offers need to be more specific

10 Mar 2026 | Client Attraction: Convert - Make Sales, Messaging, Niche and Copy, Offer Craft and Product Development, Podcast

Today, we’re talking about something I see come up ALL the time for heart-centred business owners: your offers. More specifically, how to make your offers way more effective at attracting and converting the RIGHT clients—without making your sales pages a million miles...
Episode 515: #Tashmas Day 6: Niching for the “Un-Niche-Able”

Episode 515: #Tashmas Day 6: Niching for the “Un-Niche-Able”

6 Mar 2026 | Business Start-Up and Entrepreneurship, Messaging, Niche and Copy, Offer Craft and Product Development, Podcast

Ever felt like your business just can’t be niched? Maybe you’ve been around for a while and your offers now sprawl across all sorts of topics, or maybe you’re just getting started but the thought of putting yourself in a box makes you want to run? I call this the...
Episode 514: #Tashmas Day 5: Lead or Lurker? You need Qualifying Questions!

Episode 514: #Tashmas Day 5: Lead or Lurker? You need Qualifying Questions!

5 Mar 2026 | Client Attraction: Convert - Make Sales, Client Attraction: Invite - Lead Generation, Messaging, Niche and Copy, Podcast

Ever felt like your audience is full of lurkers—people who seem interested but never actually buy or book a call? In this episode of the Heart-Centred Business Podcast, I break down exactly how to tell if someone is just hanging out on the sidelines or if they’re a...
Episode 510: #Tashmas Day 1: Quality vs Quantity in Social Media Content

Episode 510: #Tashmas Day 1: Quality vs Quantity in Social Media Content

1 Mar 2026 | Client Attraction: Reach - Audience Growth, Messaging, Niche and Copy, Podcast, Social Media Marketing - Organic

If you’ve been trying to grow your business using social media, you’ve probably noticed the ongoing debate: what should you actually focus on—quality content or quantity of content? Some people swear by just two to three super high-value posts a week. Others say you...
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