14 Mar 2022 | Business Start-up, Messaging and Copy, Podcast
In this episode, I’m helping you to write an offer for social media. A question I get asked all the time is: How do I write offers for social media so that people comment and buy? If that’s something that you’re really struggling with, then this... 
7 Mar 2022 | Business Start-up, Messaging and Copy, Podcast
This is episode 300!! Oh my goodness, I cannot believe we’ve made it to 300 episodes. As a special longer-form podcast for episode number 300, I want to share with you eight lessons from the eight months I have had ad-free in my business. As some of you may... 
28 Feb 2022 | Business Start-up, Messaging and Copy, Podcast
Today we are answering a listener question! The question comes from Jodie, and she’s asking about how to select your video strategy – both live and pre-recorded – for Facebook. If you’ve been thinking you really need to uplevel the way that you... 
21 Feb 2022 | Business Start-up, Messaging and Copy, Podcast
In today’s episode, I’m answering the question: How do I reach my ideal clients online? It may seem like a straightforward question, but the answer is quite layered and complex. We are going to unpack this in today’s episode so that you have clarity... 
31 Jan 2022 | Business Start-up, Messaging and Copy, Podcast
In today’s episode, I’m going to answer TWO questions: What is a VP (value proposition)? And how do you articulate yours? Let’s dive in! I see a lot of advice (especially in Facebook groups where people are saying they’re not getting sales or... 
13 Dec 2021 | Messaging and Copy, Podcast, Scaling and Growth
In today’s episode, I’m sharing with you the five big list growth mistakes that I see people make (especially in online business), and what to do about them. If you know your list needs some attention, you’ve been putting it off, or you just want to... 
